A CLOSER LOOK ON THE MASCULINITY/FEMININITY DIMENSION OF THE JAVANESE AND CHINESE INDONESIAN FEMALE MANAGERS

In Hofstede‟s cultural values framework, Indonesia was described as a country with high power distance level, collectivist, low uncertainty avoidance and tendency toward femininity. Nevertheless, there is a possibility that the actual cultural conditions of the country is not as simple as what it seems. As the fourth largest country in the world incorporating 31 major ethnic groups, Indonesia‟s vast cultural diversity could cause some variations on the culture-related phenomenon among its ethnic groups. The aim of this study is to conduct a closer investigation specific to Hofstede‟s cultural values dimension of masculinity/femininity in Indonesia. This dimension was chosen based on the rationale that it can be used to distinguish whether a society give more emphasis toward earnings, recognition, advancement and challenge; or, more emphasis toward harmony. To achieve this aim, 40 respondents from two Indonesian ethnicities, namely Javanese and Chinese Indonesian female managers were compared in this study. Quantitative analyses were conducted using Hofstede‟s Value Survey Module formula, while pattern matching technique was employed to analyze the qualitative data obtained from the semistructured interview. The analysis of both quantitative and qualitative data revealed significant differences in terms of the masculinity/femininity cultural value in the two diverse subcultures. This finding suggests that variations in Indonesia‟s culture should be acknowledged and be given attention since it can be used to explain culture-related phenomenon in the workplace. Implications for theory and practice were also discussed

PERHITUNGAN NILAI BUDAYA DENGAN MENGGUNAKAN VALUE SURVEY MODULE 2008: SEBUAH TELAAH KRITIS

Value Survey Module (VSM) 08 merupakan sebuah instrumen untuk mengukur dan (TIembandingkan dimensi nilai-nilai budaya nasional. Tujuan dari studi ini adalah untuk menelaah secara kritis formula perhitungan dimensi-dimensi VSM tersebut. Hasil studi ini menunjukkan bahwa terdapat inkonsistensi antara hasil perhitungan formula dengan definisi dimensi indulgence versus restraint dan monumentalism versus self effacement yang telah ditetapkan oleh penyusun instrumen VSM 08. Temuan tersebut dapat dijadikan pertimbangan bagi peneliti-peneliti selanjutnya dalam mengaplikasikan VSM 08 dalam riser lintas budaya

BUILDING COMPETITIVE ADVANTAGE THROUGH MARKETING, MANUFACTURING AND ENVIRONMENTAL MANAGEMENT STRATEGY: A CASE STUDY OF METAL PRODUCT SMEs IN TEGAL

This research investigates how the marketing strategy, manufacturing strategy and environment management create SMEs competitive advantage that will improve SMEs business performance. It gives both theoretical and managerial implications about steps must be taken by SMEs to improve their business performance through the competitive advantage gained from the marketing strategy, manufacturing strategy, and the ability to manage the environment. This research includes a data set from 121 SMEs. Results show that the manufacturing and environment management strategy positively affects SMEs competitive advantage, and the competitive advantage also positively affects SMEs business performance. Marketing strategy implemented didn’t affect the competitive advantage. This research proved that for now, the competitive advantage of metal product SMEs in Tegal lay on their ability to create product in accordance with consumers want. Metal SMEs always maintain their flexibility and product quality with competitive prices. To gain the competitive advantage, SMEs must have the ability to adjust with political and economics transformation such as general election or city major and governor transformation. Because of its flexibility, metal SMEs in Tegal can easily adjust with the transformation of political and economical climate. The last thing that must be noted from this research is that metal SMEs in Tegal didn’t implement the marketing strategy well because of the job-order system. The competitive advantage will be more perfect if the company also have superb marketing strategy

SME’s Enterprise Resource Planning Implementation, Competitive Advantage, and Marketing Performance

Enterprise Resource Planning (ERP) is an integrated application software for widespread use in the organization. The aim of this study is to determine factors that affect the successful implementation of ERP in Small and Medium Enterprises (SMEs) in Central Java in order to build competitive ad-vantage and increase marketing performance. To test the 9 hypothesis, this study utilized data from 107 SMEs in Central Java. The results revealed that variable hardware and software selection have the greatest influence toward the successful implementation in Small and Medium Enterprises. It is suggested that SMEs should gain knowledge and solidify its business process reengineering before implementing ERP. Research paper Reference to this paper should be made as follows: Raharjo, S. T., Mudiantono, Perdhana, M. S. (2016). “SME’s Enterprise Resource Planning Implementation, Competitive Advantage, and Market-ing Performance: Finding from Central Java, Indonesia”, Journal of Entrepreneurship, Business and Economics, Vol. 4, No. 1, pp. 22–44.

ANALISIS PENGARUH PELATIHAN DAN PENGEMBANGAN, KOMPENSASI SERTA KOMPETENSI TERHADAP KINERJA KARYAWAN (Studi pada PT Pos Semarang)

This study aimed to investigate the effect of training and development , compensation and competency on the performance of employees at PT . Pos Semarang . Problems that occur in this study is the training and development is uneven , the compensation system is not suitable for the employees and the lack of competence of employees. This study uses training and development, compensastion, and competency as the independent variables and employee performance as the dependent variable. This study uses a quantitative method as the data analysis by collecting questionnaires and doing interviews. The study involved 70 manager and asistant manager as trespondents Based on the results of quantitative research , the level of influence of training and development, compensation and competency on employee performance is moderate . While training and development has no effect on the performance of the employee but compensation and competency have an influence on employee performance

PENGARUH KARAKTERISTIK DEMOGRAFIS (USIA, GENDER,PENDIDIKAN), MASA KERJA DAN KEPUASAN GAJI TERHADAP KOMITMEN AFEKTIF (Studi Pada Tenaga Paramedik Non-PNS RSUD Kota Semarang)

The purpose of this research is to extend previous research on employee commitment to their organisation within with the measurability and the fitness of the tested and reliable employee commitment scale items in a non western culture within focus to investigate the effect of demographic characteristic (age, gender, education), tenure and pay satisfaction on affective commitment based background of the phenomena that occur in the commitment of contract paramedical employees at the General Hospital of Semarang. This study uses demographic characteristic (age, gender, education), tenure and pay satisfaction as independent variables and affective commitment as the dependent variable. This research was conducted at the General Hospital of the city with A quantitative approachment. The data collection using five-point Likert scaled questionnaire administered to 75 contract paramedical employees at the General Hospital of Semarang with a 75 per cent usable response rate with simple random sampling technique. This study used hierarchical linear model to examine and estimate the relationship between the constructs Based on the multiple linear regression test, the results indicates that there are no significant effect between both demographic characteristic (age, gender, education) and tenure on affective commitment.Conversely, the result indicate there is a positive significant correlation between pay satisfaction towards affective commitment at the General Hospital of Semarang

PENGARUH ASPEK KUALITAS LAYANAN, KUALITAS PRODUK DAN BIAYA PENDIDIKAN TERHADAP MINAT ORANG TUA SD NASIMA MENYEKOLAHKAN KEMBALI KE SMP NASIMA

ABSTRACT This study aims to determine the effect of service quality (academic aspects, non-academic aspects, empathy and reliability), perceived quality and price perceptions of the interest of the parents of SD Nasima sending them back to SMP Nasima. The population of this research was 619 parents of Nasima Semarang Elementary School. Data was collected by using questionnaires and taking samples of the parents of SD Nasima. The research sample used purposive sampling with a total of 191 respondents. Data were analyzed by SPSS. The results of this study are academic aspects, empathy, reliability and perceived quality affect the interest of parents of SD Nasima to SMP Nasima while non-academic aspects and perceptions of prices do not affect the interest of parents of SD Nasima send to SMP Nasima. The most influential aspect of parents' interest in sending their children to Nasima Middle School is the perception of product quality. Keywords: academic, non-academic, empathy, reliability, price, quality, purchase intention

MENGINVESTIGASI RAHASIA BISNIS BERKELANJUTAN PADA USAHA KECIL JASA RESTORAN (Studi Kasus pada Restoran Adi’s Culinary Semarang)

ABSTRACT The growing number of restaurants in Central Java, especially in the city of Semarang, is not separated from the owners’ success in managing the business.Adi’s Culinary Restaurant is a restaurant considered being successful culinary business because it has been established for more than 15 years and gains the monthly turnover 450 million rupiah. The problem of this research is: what factors contribute to the secret of the sustainable business of the services of the Adi’s Culinary Restaurant service. This study uses a qualitative method in order to analyzes, reveals and explains the factors that contribute to the secret of the sustainable business of the restaurant service business. The resource person in this study is the owner of Adi’s Culinary Restaurant. The method of data collection was done by semi-structured interviews. Data is analyzed by transcription, reduction and verification. The results of the study show that Adi’s Culinary Restaurant is a restaurant that serves western food at affordable prices and can be enjoyed as a meal in a five-star restaurant. The food also made from the right choice ingredients and the owner has very well relationship with material suppliers. The menu creation process through innovation and high creativity and strict production control so that the taste of food can be maintained. On the other hand, Marketing techniques are carried out through both offline media (spread leaflets or brochures) and online (social media and websites).The owner of Adi's Restaurant always monitors the finances, including: total income, material costs, gross income, cash flow, and financial planning to anticipate student's day off. Employees are well trained so that they can serve customers satisfactorily. Key Words: The Secret of Sustainable Business, and Restaurant Service